GRAMMY MusicTech Summit 09!

Beth Talman has kindly passed along soft copies of the handouts she used during her panel. Enjoy!

Digital Endcap Panel Summary

Genre Descriptions

GRAMMY MusicTech Summit 09

October 15th-16th, 2009, EMP, 325 5th Ave, Seattle, WA 98109

The PNW Chapter in partnership with the Seattle Office of Film + Music, KEXP and ASCAP is proud to present the 4th Annual GRAMMY MusicTech Summit 09 at the Experience Music Project in Seattle.  The two day long event will feature 10 panels and keynote address by echomusic Co-Founder, Mark Montgomery.  Schedule includes:

October 15th

9:30-10 a.m. Registration

10-11:15 a.m. Keynote: Mark Montgomery

11:30-12:45 p.m. GRAMMY365

An in depth overview with the architects of The Recording Academy’s new social networking website GRAMMY365.com. Join The Recording Academy’s Vice President of Digital Media Peter Anton, Marc Scarpa, the New Group’s Josh Mitchell and Moderator Glenn Lorbecki as they provide a demonstration of the site as well as a discussion of its design, member benefits, and upcoming beta roll out.

12:45-2 p.m. Lunch

2-3:15 p.m. Building the Perfect Artist Website

Artist websites are either an extension of the artist’s creativity, bane of their existence or both. What are the key elements needed for any artist site? Can you do it yourself or do you have to hire an expert? What’s useful and what is useless? Sometimes it’s hard to tell. Scott Porad, CTO Cheezburger Network, Dan Coulter, Web Designer, Brenden Mulligan, Artist Data, Larry Mizell, 206 Proof and Moderator Steve Mack will discuss different methods, technologies and philosophies to build a highly functional and scalable websites that take care of all an artists needs.

2-3:15 p.m. GRAMMY U Student Session with Mark Montgomery in the Learning Labs

GRAMMY MusicTech Keynote Speaker Mark Montgomery will facilitate a discussion with GRAMMY U students about the changing world of music and technology and advice on what students can focus on to best prepare for their careers in music.

3:30-6 p.m. Seattle City Attorney and Mayoral Candidates Forum-FREE AND OPEN TO THE PUBLIC.  BADGE HOLDERS WILL GET FIRST PRIORITY*

The GRAMMY MusicTech Summit Candidate Forum will provide Seattle’s music community an opportunity to meet the mayoral and city attorney candidates running in the general election.  The forum will music community members to hear the candidates’ respective positions and opinions, while offering attendees a vehicle for asking questions about the most pressing issues faced by this vital and critical segment of Seattle’s creative and overall economy.

*This is the ONLY panel that is free and open to the public.

6-8 p.m. Post event reception at Solo

October 16^th

9:30-10 a.m. Registration

10-11:15 a.m. Budget?  What Budget?

What does it cost? It’s usually the first question anyone asks when contemplating a purchase. Budget? What Budget? will focus on what it actually costs to release music these days and where artists, managers and labels are allocating their money. David Meinert, Artist Manager, Matt Jorgenson, Origin Records, Slim Moon, Shot Clock Management, Josh Rosenfeld, Barsuk Records and Moderator Jason Finn will present several different sized project budgets and address found efficiencies and new strategies to maximize the project’s budgets.

11:30-12:45 p.m. Fighting for Music: The Power of Advocacy

How can you use your power as a creator to influence politics and provide a voice for the creative community? Thomas Goldstein, Washington Bus, Portia Sabin, Kill Rock Stars, Kate Becker, Seattle Theatre Group and Moderator Dave Dederer will address different strategies for political engagement at the local, state and national level and how you can use the combined power of the music community to advocate for you rights as an artist and pro-music government policies.

11:30-12:45 p.m. Cutting Through the Static: PR Somewhere Between Old and New Media

Is your digital presence part of a larger PR strategy? How do you build a comprehensive PR plan to support the release of your music? How do you balance traditional and new media and where should you be spending your time and money.  Join Ever Kipp, Tiny Human, Kate Jackson, Sub Pop Records, Frank Nieto, 230 Publicity and Moderator Mark Baumgarten as they discuss PR strategies.

12:45-2 p.m. Lunch

2-3:15 p.m. Sub Pop Case Study

Over the last 20 years Sub Pop Records has had more lives than a cat but it continues to thrive and evolve. As the record business constricts, Sub Pop has found success and has had some of their best years in recent memories. Join a discussion with Sub Pop’s Tony Kiewel, Andy Kotowicz, Chris Jacobs and Moderator Ben London as they discuss their digital strategy, evolving business model and core belief in finding good music and exposing it to the world.

2-3:15 p.m. The Digital Endcap

How do you get placed on the home page of iTunes, Myspace or Rhapsody? Are these opportunities for sale? This panel will examine the different promotional programs and editorial opportunities that are available to artists and labels and what their associated costs and benefits are. Panelists include Lime Wire’s Tom Monday, Zune’s Richard Winn and Moderator, Beth Tallman.

3:30-5 p.m. Town Hall Recap with Mark Montgomery

Join GRAMMY MusicTech Summit Keynote Speaker Mark Montgomery and assorted panelists as they facilitate a group discussion with the audience about different themes, subjects of interest and burning questions that came out of this year’s GRAMMY MusicTech Summit.

5-8 p.m. Post event reception at Solo

To RSVP, call the PNW Chapter at 206.834.1000 or email pacificnw@grammy.com.  Stay tuned for panel and participant details. 

-Check Back for Further Updates-

*Panelists Subject to Change*

John wrote an article for the Huffington Post about why he believes the music industry has brought about its own demise. You may not agree with everything in the article, but his main arguments are well thought out and there’s a lot of inside information, particularly about how the adoption of SoundScan and BDS affected the industry.

You can read the article here.

What do you think?

 

 Ian Rogers Keynote at MusicTech 2008 [1:20:00m]: Play Now | Play in Popup | Download

Ian Rogers, CEO of Topspin, was kind enough to give the keynote presentation at the 2008 MusicTech conference. He’s a self-confessed music nerd who has been collecting music since he was five years old, and has been at the forefront of the ever changing digital music industry.

We’ll be posting audio from the rest of the panels, with a new podcast each week. Be sure to check back for new content, or subscribe using your favorite RSS reader or podcast application. (If you’d like to subscribe but aren’t sure how, click on the “How to Subscribe” link to the left.)

Ian’s blog

http://topspinmedia.com/2008/11/grammy-northwest-musictech-summit-keynote/#comments

TechCrunch

http://www.techcrunch.com/2008/11/19/ian-rogers-on-the-death-of-the-music-cd-business-i-dont-care/#comment-2540771

TechFlash

http://www.techflash.com/microsoft/Ian_Rogers_on_future_of_digital_music34038914.html

KEXP

http://blog.kexp.org/blog/2008/11/11/grammy-musictech-summit-08-do-the-social-and-the-second-hello/

Dead Letters

http://thedeadletters.wordpress.com/2008/11/13/grammy-musictech-summit-notes/

Remix

http://remixmag.com/news/nov-6-grammy-music-tech-summit-1105/

Boing Boing

http://www.boingboing.net/2008/11/18/grammy-tech-summit-k.html

http://www.musicbusinessblog.com/2008/11/18/essential-reading-ian-c-rogers-keynote/

http://www.jasonmendelson.com/blog/archives/2008/11/the-future-of-t.php.php

Your Brand

http://www.yourbrandplan.com/forum/what-your-mind-thinker/5447-brad-feld-rss-feed-ian-rogers-speaks-future-music-industry.html

Freedom for IP

http://freedomforip.org/2008/11/11/grammy-musictech-summit-08-fair-use-firestorm-panel/

Pop Matters

http://www.popmatters.com/pm/post/the-future-of-the-music-business/

The Big Picture

http://www.ritholtz.com/blog/2008/11/grammy-musictech-summit-keynote/

Flickr

http://www.flickr.com/photos/ionan/sets/72157608797614067/

TechBlips

http://techblips.dailyradar.com/story/grammy_northwest_musictech_summit_keynote/

VIPers

http://blog.vipeers.com/vipeers/2008/11/grammy-musictec.html

AudioMicro

http://www.audiomicro.com/royalty-free-music-blog/?tag=grammy-musictech-summit

Wordpress

http://wordpress.com/tag/grammy-northwest-musictech-summit/

Wikeo

http://www.wikio.co.uk/news/Ian+Rogers

Boxxet

http://www.boxxet.com/Grammy_Award/post:grammy-tech-summit-keynote-stop-whining-about-cd-sales-and-realize-the-definition-of-success-has-changed/

Hypebot

http://www.hypebot.com/hypebot/new_technologies/

This just in: vinyl is hip again.

Okay, so it’s not exactly replacing the CD, but twenty percent per year gains, and an eighty percent surge this year is significant. Maybe I will hang on to my collection…